MOE Foundation

On paper MOE is a Charitable Incorporated Organisation (CIO). In the hearts and minds of the people, it is an ever-growing community of positive change makers.



Create Meaning entrusted me with creating the Brand Website for MOE Foundation. Collaborating closely with both teams over 45 days, we crafted an engaging website. Our focus was on ensuring a seamless user experience that remained true to MOE Foundation’s ethos.



My creative process is straightforward yet thorough. It begins with a Moodboard, where I explore various possibilities to determine the most effective creative direction. After carefully refining the best ideas from the Moodboard, I move into the Design phase. Once the designs are polished to perfection, I present them to the client for Review. I then incorporate any feedback provided by the client, make final adjustments if necessary, and Handover the finished creatives.



Project Summary

I’m really thankful for the chance to have created the Brand Website for MOE Foundation. Getting stuck into shaping how the brand came across online was a blast.

Our teamwork was a big part of making the brand launch successful.




Creative Direction + Design & Writing – Jay Mavani

Front-End & Back-End DevelopmentCreate Meaning

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